What are your competitors doing?
We benchmark them across every digital platform and track what changes. See where you are behind, where you are ahead, and most importantly, what to do next.
30 sources. 6,774 live ads counted, 500 read line by line. 113,386 reviews mined. 5 AI engines tested. One report, every Monday.
This is a real report, not a screenshot of a dashboard
Below is a live run on Loop Earplugs, published in full. Same product you get, same week's data, nothing removed.
of AI answers about the category recommend them. The brand measuring itself against them gets 18%. Measured across five engines, not guessed from one.
ads running right now. We read 500 of them line by line, and the longest-running of those has been live 163 days. That is what converting looks like.
stars on Loop Dream, across 13,570 reviews. That is not a rating. That is an opening.
Four pages, every Monday
The same week's data, doing four different jobs. Every screenshot below is a live run on Loop Earplugs, and every link goes to the real page. Nothing is mocked.
What are they doing, and what works?
New prices, new pages, new ads, new hires, and what the AI engines answer. Five chapters, from what they sell to what is said about them, with the standard frameworks filled in where they belong.
How do we stack up against them?
One honest scoreboard, grouped block by block: audience, range and price, paid, reviews, search, brand reach and AI. You see the gaps worth closing and the ones you can ignore.
Fine, but how do I do that myself?
Four boxes, not a to-do list: what is broken on your own pages right now, which conversations to join this week, what you have already made and can reuse, and what still has to be made. Every line names the data behind it.
What moved, and what held still
Every measure we hold, against the same measure last week, grouped by topic. The rows that moved come first; the ones that held still fold away behind a button. A first measurement is never dressed up as a quiet week.
We do not just tell you what they did. We tell you what to do.
Most tools stop at the alert. An alert is only useful if you already know what to do with it, and by Thursday you have forgotten it arrived.
Every gap we find comes with the move that closes it, and the data line that put it there.
Loop Dream sits at 3.8 stars across 13,570 reviews, the lowest-rated product they sell in volume. Fit and seal are the complaint that keeps coming back.
63% of the reviews we read sit at three stars or below, and they have replied to none of them. Answering is something you can do this week and they currently do not.
Not one of the 500 live ads we read is fronted by a named creator. There is no roster to buy out. Whoever produces the best creative wins this one.
Thirty sources, read every week
Their ads on Meta, TikTok, Google and LinkedIn. Their store, prices and sell-outs. Their reviews, and what reviewers keep complaining about. Their landing pages and blog footprint. Their hiring. Their press, podcasts and YouTube coverage. What five AI engines say when a buyer asks about your category.
All of it public. None of it fast to collect by hand.
We show the source and the capture date on every number. Where a figure is modelled rather than reported, we say so on the line itself, and where we read a sample instead of the whole thing, the row says how big the sample was.
It shows up on Monday. You read it with coffee.
One short note per week: what changed, what it means for you, and one thing worth trying. If nothing happened, we say so instead of padding it out.
Three people open this report
The founder who used to spend Friday afternoons clicking through a competitor's site and never quite finished.
The product marketer whose CEO asks about the competition in Monday standup, with fifteen minutes of warning.
The sales lead whose team walks into competitive pitches with whatever they can remember.
Pricing
Competitive intelligence usually means an enterprise contract or an agency retainer. This is neither.
Pick one competitor. See what we find.
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Check your competitor