Channels

Where do they sell besides their own site?

Listings, who sells them and price on Amazon. A channel you forgot is a channel they own.

Check the marketplace
First benchmark free. No card, no call.
Worked example, 2026-08-18

20 listings found, 19 sold by the brand itself.

The one left is a reseller.

Two brands, two completely different pictures

Some brands treat the marketplace as their second storefront and run it deliberately. Others discover that resellers have built one for them, at prices they did not choose, with reviews they cannot answer. Both show up here, and they call for opposite responses.

Their listings

ListingPrice
Loop$34.95
Loop$34.95
Loop$34.95
Loop$34.95
Loop$24.95
Highlighted rows are sold by the brand itself rather than by a reseller. Star ratings and review counts are not shown: the marketplace returned none for any of these listings.

What this does not do

We search their brand and read what the marketplace returns. A listing that does not carry the brand name will be missed.

A run that comes back with nothing is treated as a failed run, not as a brand that left the marketplace. Dropping from twenty listings to zero in two days is a collection problem, and it is reported as one.

Check the marketplace
First benchmark free. No card, no call.

Questions we get

Why does the marketplace matter if they sell direct?
Because their buyers do not care which one they use. A brand with a strong marketplace presence is capturing demand you never see in their own traffic, and a brand whose listings are all third-party resellers has a control problem worth knowing about.
How do you tell official listings from resellers?
By the seller on the listing. The split matters: a brand that sells its own inventory sets the price, and a brand whose range is resold by others does not.

Related

Did they change their prices?What do their customers complain about?Compare any two brands